Cello Health US Privacy Notice v2.1

This privacy policy has been compiled to better serve those who are concerned with how their ‘Personally identifiable information’ (PII) is being used online. PII, as used in US privacy law and information security, is information that can be used on its own or with other information to identify, contact, or locate a single person, or to identify an individual in context. Please read our privacy policy carefully to get a clear understanding of how we collect, use, protect or otherwise handle your Personally Identifiable Information in accordance with our website.

  • When registering on our site, as appropriate, you may be asked to enter your name, email address or other details to help you with your experience.

  • We collect information from you when you subscribe to a newsletter, fill out a form or enter information on our site.

  • We may use the information we collect from you when you register, sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:

    • To send periodic emails regarding products and services.
  • We use regular Malware Scanning.

    We use an SSL certificate to encrypt traffic to and from our website.

  • Yes, if you opt-in to Cookie usage.

    Cookies are small files that a site or it’s service provider transfers to your computer’s hard drive through your Web browser (if you allow) that enables the site’s or service provider’s systems to recognize your browser and capture and remember certain information. They are also used to help us understand your preferences based on previous or current site activity, which enables us to provide you with improved services. We also use cookies to help us compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future.

    We use cookies to:

    • Understand and save user’s preferences for future visits.
    • Compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future. We may also use trusted third party services that track this information on our behalf.

    You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser (like Chrome) settings. Each browser is a little different, so look at your browser’s Help menu to learn the correct way to modify your cookies.  If you turn cookies off, some features will be disabled.

  • We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information unless we provide you with advance notice. This does not include website hosting partners and other parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others’ rights, property, or safety.

  • Updated January 2021

    Cello Heath complies with the CCPA and we are providing this CCPA-specific privacy notice to supplement the information already contained in our privacy policy.

    Cello Health does not sell your personal data to third parties. We only collect and process personal data that you provide us with and personal data is only shared with other entities with your specific consent.

    Cello Health does not sell de-identified health data to third parties. Under California law, you have the right to:

    • Know what personal data has been collected about you
    • Know whether your personal data is sold, disclosed, and to who
    • Refuse the sale of your personal data
    • Access the personal data Cello Health collects about you
    • Fair treatment to those exercising their rights

    Right to delete personal data about you that we collect

    Contact Information
    If you have any questions, concerns or you would like to exercise your privacy rights, please email us 
    at privacy@cellohealth.com

    According to CCPA we agree to the following:

    Users can visit our site anonymously

    Once this privacy policy is created, we will add a link to it on our home page, or as a minimum on the first significant page after entering our website.

    Our Privacy Policy link includes the word ‘Privacy’, and can be easily be found on the page specified above.

    Users will be notified of any privacy policy changes:

    • On our Privacy Policy Page

    For more information about the CCPA – https://oag.ca.gov/privacy/ccpa

  • We do not enable cookies or analytics unless you accept our cookie policy, so our systems require you to opt-in, rather than requiring that you utilize “do not track” signals to opt out.

  • It’s also important to note that we do not allow third party behavioral tracking.

  • When it comes to the collection of personal information from children under 13, the Children’s Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, the nation’s consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children’s privacy and safety online.

    We do not specifically market to children under 13.

  • The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.

    In order to be in line with Fair Information Practices we will take the following responsive action, should a data breach occur:

    We will notify the users via email

    • Without unreasonable delay

    We also agree to the individual redress principle, which requires that individuals have a right to pursue legally enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or a government agency to investigate and/or prosecute non-compliance by data processors.

  • The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.

    We collect your email address in order to:

    • Send information, respond to inquiries, and/or other requests or questions.
    • Market to our mailing list or continue to send emails to our clients after the original transaction has occurred

    To be in accordance with CANSPAM we agree to the following:

    • NOT use false, or misleading subjects or email addresses
    • Identify the message as an advertisement in some reasonable way
    • Include the physical address of our business or site headquarters
    • Monitor third party email marketing services for compliance, if one is used.
    • Honor opt-out/unsubscribe requests quickly
    • Allow users to unsubscribe by using the link at the bottom of each email
      If at any time you would like to unsubscribe from receiving future emails, you can email us.
    • Follow the instructions at the bottom of each email and we will promptly remove you from ALL correspondence.
  • If there are any questions regarding this privacy policy you may contact us using the information below.

    Cello Health Insight
    31 Old Nichol Street
    E2 7HR
    United Kingdom

    +44 (0)20 7608 9300

Cello Health GDPR Privacy Notice [pdf]

This privacy policy has been compiled to better serve those EU residents who are concerned with how their ‘Personally identified information ‘ (PII) is being used online. PII, as used in EU general data protection regulation, the UK Data Protection Act and information security is information